The metaverse is not only a web space but it is divided into numerous categories. The web’s constant evolution implies a transformation of virtual environments as we know them.
The metaverse, which many perceive to be the next stage of the web, is likewise adapting to new web uses3. Currently, the types of metaverse are growing, so it’s best we get you a map.
This virtual space has a lot in store for more than just gamers, and it’s only a matter of time before it’s more than just a gaming platform. Soon it’s sure to be adopted by many as an immersive experience for many. Let’s take a different look at how to navigate the metaverse land.
Defining The Metaverse
The term “metaverse” refers to a new web dimension represented by 3D virtual areas in which interaction and immersion are one. The metaverse is a shared and accessible online virtual universe, just like what we would see in a movie.
This open virtual space will bring together any real person, in an environment dedicated to the construction and exploration of a life in the form of an avatar, with Virtual and Augmented Realities. The metaverse aspires to collect an infinite number of services available both in real life and in the virtual world.
It is seen as a location of exchange where everyone can exchange and share whatever they wish. The metaverse is meant to be immersive, and it will serve as a portal to other worlds.
Different Types of Virtual Worlds
Right now, the metaverse can be broken up into different digital lands. Each of these offer a different virtual experience that is unique to the digital land. Many consider it to be the new land of opportunity since there’s untapped potential for making money in the metaverse marketplace.
Now bear in mind, we might be going down a rabbit hole here, but the metaverse landscape holds a lot of experiences for us. Celebrities like Justin Bieber, Ariana Grande, and Travis Scott are also getting behind the hype. So let’s take a look at what these different virtual platforms hold for us.
The Roblox Metaverse
First and foremost, it is critical to recognize that not all metaverse projects are created equal. For example, Meta sees their VR metaverse as a platform for social interactions and corporate collaboration.
Companies such as Niantic, on the other hand, focus on augmented reality, whilst NVidia focuses on the creation of hardware for the metaverse. However, the Roblox metaverse has been one of the most popular and successful entrances into the metaverse realm. Roblox is a game production platform where users may create their own games as well as play those developed by others, just like a more down-to-earth metaverse.
Decentraland is an Ethereum-based program that aims to motivate a global network of users to govern a shared virtual environment. Kind of like a virtual country.
Users of Decentraland can purchase and sell digital plots of land while exploring, interacting, and playing games in this virtual realm. The platform has grown over time to include interactive apps, in-world payments, and peer-to-peer conversation for users.
This virtual land is quite popular due to its new real estate market and the level of attention it has with crypto enthusiasts right now.
The Sandbox is, at its core, a game in which players can purchase digital plots of land called LAND and build experiences on top of them to share with other users. In this sense, The Sandbox is a model of a blockchain-based metaverse similar to Decentraland.
The Sandbox application uses the Ethereum blockchain to track ownership of digital LAND and NFT ASSETS. Users can interact with the ecosystem further by storing their SAND tokens in Ethereum wallets. Trust us, it’s a lot more fun than it sounds.
A New Look at Marketing
In the metaverse, brands may reinvent themselves and shape the customer experience. They are progressively establishing a brand image in the metaverse. The metaverse indicates a prevalent current and a future lucrative potential with which marketers will be able to maintain a young audience. Because virtual environments enable continuous interaction, brands will be in direct contact with their customers and will be able to innovate in terms of engagement and loyalty levers.
So it’s safe to say that as we navigate these different virtual lands, we are sure to come across some advertising from our favorite and well-known brands. It makes sense since this will be the next step in social experiences and there is a literal metaverse economy slowly growing because of it.
Metaverse Worlds Are The Future
A metaverse experience is different for everyone, some are there to play some games with friends, others are there deal in virtual property, and others are there to fill their crypto wallets. Either way, all that matters is that you’re no stranger to these metaverse worlds and you know what to do in them.
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